Being Ordinary

Being Ordinary was a public performance that took place in the confines of a photo booth in the Urban Outfitters store on Clark street in Chicago, Illinois. The piece grew out of an invitation to take part in the Industry of the Ordinary retrospective show at the Chicago Cultural Center in 2012. Australian artists Dean Butters and Peter Fitzpatrick became Matthew Wilson and Adam Brooks for a short moment in time while shoppers partook in the daily ritual of finding bargains among the clothes racks.